Age: 28
Location: Paris
Gender: Female
Education: No study
Occupation: Waitress
Dreams: Travel the world with her husband
<aside> <img src="/icons/heart_yellow.svg" alt="/icons/heart_yellow.svg" width="40px" /> She wants to quit her 9-5 but she doesn’t know how to proceed, what to do to make a living online. She struggles to find the best idea & she has the shiny object syndrome.
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What is the personality of your target audience? Describe me in a few words (strengths, weaknesses...)
What is its mission, its goal? What does she/he want to contribute? What does she/he want to pass on to the world?
| Strengths | Weaknesses |
|---|---|
Your answer…
Your answer…
Instructions: You're going to have to imagine your ideal customer's dream situation, one in which all his problems have been solved.
<aside> <img src="/icons/notification_gray.svg" alt="/icons/notification_gray.svg" width="40px" /> What is your ideal customer's current situation? (please relate this to your business of course)
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Your answer…
<aside> <img src="/icons/notification_gray.svg" alt="/icons/notification_gray.svg" width="40px" /> What questions does she/he ask himself day after day?
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Your answer…
<aside> <img src="/icons/notification_gray.svg" alt="/icons/notification_gray.svg" width="40px" /> What does she/he secretly want in life? What is her/his greatest dream?
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Your answer…
<aside> <img src="/icons/notification_gray.svg" alt="/icons/notification_gray.svg" width="40px" /> What are the biggest obstacles preventing her/him from changing his situation? Does she/he have any mental blocks?
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Your answer…
<aside> <img src="/icons/notification_gray.svg" alt="/icons/notification_gray.svg" width="40px" /> What impact would it have on her/his life if she/he managed to achieve it?
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Your answer…
<aside> <img src="/icons/notification_gray.svg" alt="/icons/notification_gray.svg" width="40px" /> What emotions would she/he feel?
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